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SEO services

Our service is a long-term solution to get your site rank high through organic search results as

opposed to pay per click advertising. We are sending you the overall information of how we will be

able to provide you with pro-active SEO maintenance, advice and regular SEO campaign reports.

Here, we will discuss the existing search engine compatibility issues of any kind of website in great

detail.

The team of highly innovative professionals will provide you with instant results for growth in the

highly competitive market within your niche. We will help you to increase your visibility in all major

search engines by improving keyword rankings and boosting your real time website traffic

with lots of back links which are always done through White Hat techniques.

Our pre-designed SEO packages give you an idea of the action plan suitable for your business. We

will customize our services according to your SEO requirements. Our project analyzing team will

firstly examine your website and your competition’s market rankings. We, along with our clients,

discuss and outline goals from time-to- time in order to stay on track.

Our comprehensive SEO strategies consist of On-Page and Off-Page optimization. We also give

importance to any suggestions regarding to the content, layout formatting, navigation requirements

and overall structure of the website given by the client.

ezcloud team has satisfied various clients across the globe and we have been appreciated by

utilizing our prompt website ranking strategies, instant yet successful results and unmatched

determination to go beyond the client’s expectations.

If you have any questions, please let us know. If you would like to proceed with consulting your

website’s general requirements, you just need to choose the contact options that will be provided to

you within this proposal. Most of your questions should be answered within this offer but don’t

hesitate to find out more in client testimonials and references.

 

Our Approach

Our team has an extensive knowledge of how the search engines work. We do in-depth industry

research before working on the optimization of your website. It gives us great insight about the

competitive advantage of your website while comparing it with others. We take a deep look at the

keywords  your rivals are targeting and we also investigate by which keyword they are getting the

highest amount of traffic. Applying the unparalleled knowledge of our SEO professionals, we are able

to uncover the competitive strategies and counter react accordingly. We analyze the information

which comes from thorough research some of which are mentioned in the following:

 Targeted Keywords

 Link Sources

 URL Popularity

 Traffic Source

 Pay Per Click Advertising

InStandart team maps optimum SEO strategies by analyzing the slightly different algorithms of the

search engines like Google, Yahoo, MSN, and Ask.com. Our team puts a great effort for researching

the niche directories, websites, blogs, social networks and keywords to connect your website to such

forums. This helps your website to go miles ahead from others and rank at the top on search

engines, respectively.

After in-depth research about your website and analyzing the targeted market for your business to

prevail, we also execute effective online marketing campaigns by targeting not only local markets but

also provincial and international markets. So you will get all-in- one services when contacting us.

Steps We Follow

Website Analysis and Evaluating Competitors Progress

Setting Goals: Our aim is to provide you with complete web marketing solutions which will help your

website to get high rank on the search engines. Before moving on further, we will have a

consultation phase where we will discuss what your website goals are and how we can accomplish

them. In addition, we may ask you certain questions that may be concerning on the website

structure and strategic foundation for your social media marketing. InStandart team is here to give

you only the best SEO services and quality at its best.

Competitor Benchmarking Analysis: There are many factors that help us to understand your

competition's SEO benchmarking. By using our SEO services you will be able to receive a branded

presence on Google and Yahoo search engines. The upstream and downstream traffic will be

aggressively monitored by our SEO professionals. The Social media presence will bring

improvements and you will start to enjoy the online audience a whole lot more than before.

Key phrase Research: We do a lot of research regarding to the use of keywords and we also look at

what kind of keywords your clients are using in order to gain traffic. We use significant high traffic

keywords that your rival does not know about. The fresh demands of unique and new keywords are

also taken into consideration. The keywords with high conversion rate raise your ROI. The key

phrase selection is also done for tracking and improving the SEO process.

On Page | Off Page | Social Media Optimization

On Page Optimization:

We incorporate your selected keywords into existing internet pages with keyword saturation and

density which is needed to achieve the top 10 rankings by modifying and optimizing the crucial areas

in your site’s source code. The accurate implementation of server levels adjustments will guarantee

your site to be user friendly. Here’s what will happen after applying all the above mentioned points:

1. Utilizing key phrase factors like keyword density, relevancy and position.

2. Page markup factors like <title> tags, <meta> tags, <a href=> hyperlink tags and <img> alt

tags.

3. Using H1/H2/H3 HTML Tags.

4. Optimizing home page content

Off Page Optimization:

InStandart team is responsible to establish your positive "Online Reputation Management" which is

also known as Off Page Optimization. Whether it’s creating your website's profile on Facebook,

LinkedIn, Twitter and Google+ etc. or blogging your heart out to gain higher SERPs (search engine

results pages), we are here to help you out. Some of the other Off Page Optimization techniques

are:

1. Blog/forum marketing

2. Search Engine submissions

3. Link Baiting

4. Video Marketing

5. Available on Local listings

6. Article submissions.

Social Media Optimization:

One of the toughest things within web marketing is recognizing the right type of link building.

Obtaining massive number of relevant referral links has become the most important point of today's

web marketing strategy. The ideal mixture of link building options will be selected to craft and

customize a link building plan for a long run ROI success and high ranking results. Our tactical

methods include:

 Article Submission

 Social Bookmarking

 Blog and Forum review posting

 Relevant partner links

 Being active on Social Media such as Facebook, Twitter, and LinkedIn etc.    

 Directory Submission

Benchmarking | KPI Results

Monthly Benchmarking Report

In this report, you will be able to see your existing listings in all major search engines. This brief and

concise report will be sent on monthly basis to help you to document your website progress. Our

analysis report will show you how your website is suffering from major search engines compatibility

issues and the reasons why is it not ranking high on the target search engine queries.

Monthly Key Performance Report (KPI)

Each month we will send you a ranking report based on the progress of your website on the search

engines and it will be sent to you via e-mail. The rank report will include rank reports showing your

website’s position on Yahoo, Google and Bing.

We'll let you know, which keywords bring current traffic.

Results

Since there are search engines tend to index or re-index the optimized site in 4-12 weeks, however,

there are search engines like Google that help your website to crawl more frequently and reach

higher than ever before. You can expect to see results starting to appear right in front of you after 6-8

weeks of submission from our side. Indexing and re-indexing tends to take time to settle down but

they usually stabilize after six months.

In the meanwhile, your traffic rises continuously since we will make your website visible more

and more on the search engine index and locate more of your website's optimized pages.

Terms of Service

 

Maintenance Agreement

The maintenance agreement is on monthly basis. Our clients choose to work with us on constant

basis. However, the maintenance services can be canceled anytime or as stated within the contract.

White Hat SEO Techniques

We only implement White Hat SEO techniques which are recommended by each search engine. We

encourage our clients to use valid SEO practices that are mentioned in the Webmaster guidelines.

Payments

The client shall pay all the fees mentioned in the chart previously. If any payment is not made as prior

agreed terms, we reserve the rights to cease further work happening on your website. Any fees

remaining after the completed work will be invoiced accordingly. All payments are non-refundable

unless stated otherwise.

FTP

We will require FTP access of your website to begin with the project. If you are not sure about your

FTP address then contact any professional to do so.

Monthly Updates

We will be providing you with Monthly Reports so that you can follow up the progress on your

website. We will submit your website's content to free directories. Some directories charge fees to

submit any content. Therefore, the client has to pay the fees.